Writing & Strategy Services

You get recommendations on:

Your Website Content: suggesting ways to tell your story better so that people trust you and your experience.

Your website layout and design: providing you with recommendations so it’s easy for people to understand who you are and how you can help them.

Your social media presence: giving you recommendations on how to use social media to market your company and brand. Learn which social media channels make sense for you.

Your blog: feedback on the quality of your blog and suggestions on how to write helpful content that Google and your readers trust.

Your newsletter: recommendations on how to write newsletters that people read.

The Website and Digital Footprint Audit includes a checklist of actions that you can use to improve your website, branding, marketing, and social media awareness.

The Website and Digital Footprint Audit includes recommendations for metadata, titles, headings, internal links, and website layout. Hint: all things Google is paying attention to!

The Website and Digital Footprint Audit includes an option to hire me to update, write, and refresh your website copy, write your blogs and newsletter, and manage your social media presence.

Let’s talk about you can stand out and get noticed.

The Website Copywriting service gives you:

Website Audit: I read every single page of your website. I compare it to your competitors. I look at how your website ranks in Google search results. I analyze your layout and design.

Google, SEO, and Keyword Audit: you need to rank at the top of the Google search results. This requires strategic search engine optimization (SEO) best practices and correct keywords throughout your website.

New Website Copy: I write new content for your website. I will ensure every page provides helpful content that keeps your readers and Google happy. I will write in your brand style and voice. 

My Website Copywriting service gives you confidence that you’re making a great first impression. Trust in me, I’m a proven writer and storyteller.

This service includes an option for monthly blogging, social media content, and a newsletter.

Let’s talk about your website content and what it needs.

The Monthly Blogging service gives you:

Keyword Research: to help your blog rank in Google and be found by readers, it’s important to include keywords and phrases that people are searching with.

Content Gap Audit: successful blogs provide readers with new information that they cannot find elsewhere. The content gap audit reveals areas where content, expertise, and authority are lacking.

Blog Content Plan: a detailed outline of the proposed blog for your review before I start writing. 

Blog Writing: based on my research, your website, and conversations with you or your team – I write your blog. The blog will include keywords, internal links, and a call-to-action. The blog will be formatted based on Google’s best practices for publishing helpful content.

Updates Based on Your Edits: I will make one round of updates based on your edits.

Blog Ready for Publishing: you will have a blog ready for publishing.

The Monthly Blogging service includes an option for sharing the blog on social media and in your newsletter.

Available as a 3, 6, 9, or 12 month package.

Let’s talk about your blog and how I can write for you – so you can focus on what you do best.

The Social Media Strategy package includes:

Social Media Audit: I’ll review your social media accounts, posts, and traffic. I’ll provide recommendations based on your business goals, target demographic, and competitor review.

Weekly Social Media Posts: two weekly social media posts focused on building your brand, promoting your products and services, thought leadership, knowledge sharing, and content distribution.

Monthly Check-In: we’ll talk about what’s coming up for your business and you, areas you want to focus on, questions customers have asked you, upcoming conferences, webinars, podcasts, etc., and any hiring initiatives. 

This Social Media Strategy service helps you to build personal or corporate brand authority and thought leadership.

Let’s talk about how to bring authority, trust, and traffic to your social media presence. 

You get one Monthly Newsletter.

Your newsletter is the ideal way to share company news, industry insights, blog articles, product and service updates, and provide helpful information to readers.

We’ll chat about what is happening with your company and brand and what is upcoming. I’ll stay up-to-date with the latest news and trends in your industry. 

Trust me to tell your story and engage your readers with your monthly newsletter.

Let’s talk about moving your newsletter from the deleted folder to the high-priority folder.

The On Call Writing package gives you:

Content Creation: including blogs, website copy, SEO content, emails, whitepapers, social media posts, press releases, and more.

Content Editing: professional editing, proofreading, fact checking, clarity and readability, SEO optimization, and writing guidance. 

Content Strategy: content and website copy brainstorming, planning, marketing strategy, storytelling, blog and SEO content topic suggestions, research, and outlining.

This package guarantees quick turn-around on your content and writing requirements.

This On Call Writing package is the ideal solution for small- and medium-sized companies who do not have a professional writer on staff. 

I am you writer and strategist. I am your trusted content resource.

Let’s talk about how you benefit from professionally written and edited website copy, blog posts, social media posts, newsletters, and more. 

The Total Content Solution service gives you:

Website and Digital Footprint Audit: recommendations on your website content, layout, design, social media presence, and newsletter. Checklist of actions backed by my 15+ years of experience writing content that ranks at the top of the Google search results.  

Website Copywriting: based on a thorough audit of your website, competitors, and Google ranking, I will rewrite, update, and refresh your entire website.

Monthly Blogging: based on our conversations and my research, I will plan, and write one or two blogs a month for you. 

Social Media Strategy: two social media posts a week focused on building your brand, promoting your products and services, thought leadership, knowledge sharing, and content creation.

Monthly Newsletter: one monthly newsletter that includes company and brand highlights, blog content, industry insights, and product and service updates. 

The Total Content Solution service gives you peace of mind knowing your website, social media posts, blogs, and newsletter are working for you. 

Trust me to be your writer and content strategist – so you can focus on what you do best – running your company.

I write what one client calls word magic. 

Let’s talk about how you can get my word magic.